PBR, Pabst Blue Ribbon is the finest drinking beer you can get... for 5 bucks a half-rack.  Now when I say drinking beer, I don't mean "full flavored with a twist of lemon frou-frou beer," I mean "hello beer, I'm about to drink you and your 11 little friends type beer".   It's cheap and when it's cold, it's good.  PBR is more than just an acronym, more than just a cheap beer, it's an american legacy and it's got history damn it.

To start off, Pabst Breweries currently doesn't brew PBR, all brewing is contracted out to Miller Breweries.  So mainly now Pabst is just into beer marketing.   But they do have a huge line of products that they package and promote, like Ranier, Lucky, Colt 45, Champale, St. Ides, and many more.)

Pabst Breweries started as Best Breweries in 1844 and became Pabst in 1864 when steamship captain Frederick Pabst bought half interest in the company.  PBR was originally called Pabst Select until 1895 when the words "Blue Ribbon" were added to the bottle.

Now there's two stories as to where the "Blue Ribbon" came from.  In one, Pabst Select was called such until the beer won a blue ribbon at a prestigious beer competition.

But more likely is that Frederick Pabst wanted his beer to stand out at the general store, so he decided to tie blue ribbons around the beer bottle's necks.  People started buying it just by saying "hey bub, give me the blue ribbon beer."

It wasn't until 1916 that Pabst stopped putting silk ribbons on the bottles due to World War I and a silk shortage.

Back during these years, PBR started to use caps on bottles instead of corks.  And, in 1935 Pabst was the first brewery to put beer in cans.  More interestingly though, during World War II, PBR cans were painted olive drab for military use.  Due to tin rationing all of the canned beer went to the military and wasn't even sold (in cans) to civilians until after the war.pbr-hat.gif (18550 bytes)

Now PBR has grown into a cultural phenom.  From T-shirts to trucker caps, tattoos to belt buckles, Pabst Blue Ribbon has found it's niche. 

Some would say it's a "white trash" niche and that PBR tastes like sh*t, and I'd have to respond by throwing a cold tallboy at 'em and hopefully hitting them in the head, knocking their damn trendy trucker cap off.

Now that you've been school'd on how cool PBR's history is, it's time to go out, buy a 12'er and nuke the brain cells that you just used.